search engine marketing

Search Engine Marketing is central to any plan for online business. This is because search engines are the main way in which customers find suppliers. Being highly visible to your target audience should be the main goal for any online business. If sales volume is important to you then SEM will be your primary focus. Online success does not happen by accident. To achieve successful SEM requires highly specialized research, meticulous planning, precise technical implementation and comprehensive measurement.

NETWISE has been undertaking commercial SEM since the mid 1990's and has accumulated considerable expertise with its online marketing and promotion tools, techniques, processes and systems.

Target Market User Profiling (T-mup) removes the guesswork in keyword selection for both SEO and PPC. Precise measurement of Return On Investment is applied to every campaign. With website design than is designed to achieve high visibility on search engines provides the best basis for joined up profitable online business